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Gordon Moody Charity Case Study
Gambling Awareness Charity Gordon Moody, gave funders an insight into the lives of their service users.
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Meet the people behind the camera
We care deeply about telling your story with compassion and understanding.

Robert Salmon
Founder, SnappyAds
Rob is the Founder of SnappyAds, he has nearly a decade of experience in working in TV production and knows how to create amazing content. Most of the video shots you see on our videos (including our Gordon Moody Case Study) was done by him!

Sean Macreavy
Content Manager, SnappyAds
Sean is our Content Manager at SnappyAds and always has fantastic ideas about how we can make our productions even better. Sean often interviews lots of our clients on set. Sean used to work as a Media Production lecturer before joining SnappyAds!

Sarah Haywood
Photographer, SnappyAds
Sarah is our photographer! You see our header image? That's Sarah's handiwork! Sarah loves to capture personality and fun in everything she does, which is why she fits in so well with our bright pink branding! She always brings a smile (and lots of creative ideas) to set!
Swipe to see the full team

Robert Salmon
Founder, SnappyAds
Rob is the Founder of SnappyAds, he has nearly a decade of experience in working in TV production and knows how to create amazing content. Most of the video shots you see on our videos (including our Gordon Moody Case Study) was done by him!

Sean Macreavy
Content Manager, SnappyAds
Sean is our Content Manager at SnappyAds and always has fantastic ideas about how we can make our productions even better. Sean often interviews lots of our clients on set. Sean used to work as a Media Production lecturer before joining SnappyAds!

Sarah Haywood
Photographer, SnappyAds
Sarah is our photographer! You see our header image? That's Sarah's handiwork! Sarah loves to capture personality and fun in everything she does, which is why she fits in so well with our bright pink branding! She always brings a smile (and lots of creative ideas) to set!
Gordon Moody · Case Study
Here's how we told their story
Swipe to see each step
Step 1 of 3
The Challenge
Communicating Life-Changing Impact to Donors
Gordon Moody wanted a film showcasing the power of their residential facilities, the expertise of their clinical team and the transformations they create in people's lives.
Step 2 of 3
Our Action
We let the residents tell their story
We filmed real people from a variety of backgrounds, who shared their experiences with gambling, how it affected their lives, and how Gordon Moody helped them find a way forward.
Step 3 of 3
The Result
Donors could see and feel the difference
Gordon Moody now have an incredibly powerful tool for use towards donor stewardship. Donors could finally see the faces and hear the voices of the lives they were changing.
The one thing we love about working with you is all the raw footage you capture, there wasn't a single thing missed on our Redditch Launch Event.

Sam Powney
Marketing & Communications Manager, Gordon Moody
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